LMU’s (Local Market Updates) is a small booklet that has a front which is usually in the theme of the current season. And two pages inside on market reports for the area and a back page which we change up now and then depending on what’s going on in the market.
Sometimes we have done a football card score sheets or DND adverts.
Chuckle! I've had the pleasure of collaborating with the Chuckle brand, continuously working to enhance its appeal. Recently, I've worked with various departments on projects involving product development, packaging updates, engaging new manuals, Amazon listings, and A+ content, as well as managing freelancers on video projects.
I’ve revitalised a rather dull brand with dynamic new designs, helping Chuckle stand out in a competitive market.
*Please note that I did not create the logo for this company, and some work may include contributions from other designers. Photography by Martin Lam & Tia Kulunk.
Chuckle
Product design and Branding
Packaging revamp
One of my favourite projects was enhancing and redesigning the casting kit range for Chuckle. I participated in the product design phases, as well as in the packaging and manual design.
Listing images for Amazon are an incredibly important element in driving product sales. A bright, professional listing that resonates with customers creates a sense of trust in your brand. Here are some images I created for Chuckle.
All images are shot by Martin Lam & Tia Kulunk.
Amazon Listing images
making
lasting
memories
Listing images for Amazon are an incredibly important element in driving product sales. A bright, professional listing that resonates with customers creates a sense of trust in your brand. Here are some images I created for Chuckle. This one aimed for families.
All images are shot by Martin Lam & Tia Kulunk.
Family casting kit
Other product listings
Taking inspiration from the casting kits for our branding, we have adapted the same style for one of the products in the range, incorporating elements of the packaging into the listing.
All images are captured by Tia Kulunk.